Empowering Dealers Through Smarter Software
For over 30 years, we've built tools that are easy to use, easy to trust, and built to solve real-world problems.

Built by a dealer, for dealers.
Shawn Ives founded Direct Link Corporation in 1994 after more than a decade working hands-on in the automotive industry. He began in the reconditioning department, where his obsession with efficiency led him to build internal systems that moved cars to the frontline faster than ever. An entrepreneur at heart, Shawn launched his own pin-striping business before moving into sales and eventually becoming a general sales manager. Drawing from those real-world experiences, he created Carpro—now Carprolive—a fully cloud-based dealership management system that continues to power independent and franchise dealers nationwide.
Direct Link serves both independent and franchise dealerships. Our products are flexible and scalable, whether you're a one-rooftop operation or managing multiple locations.
Direct Link serves both independent and franchise dealerships. Our products are flexible and scalable, whether you're a one-rooftop operation or managing multiple locations.
Yes—all of our solutions, including CarProLive®, are fully cloud-based. That means you can access your dealership tools anytime, anywhere, with no local installs or IT headaches.
Absolutely. We provide hands-on onboarding and offer direct support from real people who understand dealership workflows. We can also customize forms, features, and reports to fit your needs.
We pride ourselves on responsive, personal support. When you call, a real person answers—often the same day. No tickets, no runaround, just straight answers from people who care.
Nope. We offer flat-rate pricing with no per-user charges. And while we believe you'll love the software, we don't lock you into long-term contracts unless you want one.
What Dealers Are Saying
Real stories from dealerships that rely on Direct Link’s software to simplify operations, boost efficiency, and stay compliant.
Excellent Customer Service for 25 Years
We have been using Carprolive for 25 years. They give excellent customer service. I would highly recommend them if you are looking for automotive selling software.
A Decade of Reliable Support
We have been using CarPro for over ten years. Whenever I had a question or issue and called Shawn, he always answered and fixed the issue directly. Easy-to-use software. As contracts change, they get updated with just a call. Highly recommend this company.
Longtime Satisfied Customer
I started using CarPro nearly 30 years ago as one of Shawn's first customers. He has always accommodated me with excellent support.
Impressive DMS and Website Support
We've been using CarProLive for our DMS and website needs for the past 15 years, and I couldn't be more impressed.
25 Years of Outstanding Customer Service
Been using CarPro for about 25 years. Outstanding customer service and always adding new technology.
User-Friendly Software at a Great Price
Awesome software, very user-friendly at a great price. Very easy to work with and great support.
Simple and Responsive Support
Have been using CarProLive since 2021 when I started at my current dealership. Shawn always responds right away to any tech support needs. Simple-to-use program with great customer service!
Decades of Reliable Use
Our dealership loves using CarProLive and we have been using it successfully for quite some time.
Excellent Customer Service for 25 Years
We have been using Carprolive for 25 years. They give excellent customer service. I would highly recommend them if you are looking for automotive selling software.
A Decade of Reliable Support
We have been using CarPro for over ten years. Whenever I had a question or issue and called Shawn, he always answered and fixed the issue directly. Easy-to-use software. As contracts change, they get updated with just a call. Highly recommend this company.
Longtime Satisfied Customer
I started using CarPro nearly 30 years ago as one of Shawn's first customers. He has always accommodated me with excellent support.
Impressive DMS and Website Support
We've been using CarProLive for our DMS and website needs for the past 15 years, and I couldn't be more impressed.
25 Years of Outstanding Customer Service
Been using CarPro for about 25 years. Outstanding customer service and always adding new technology.
User-Friendly Software at a Great Price
Awesome software, very user-friendly at a great price. Very easy to work with and great support.
Simple and Responsive Support
Have been using CarProLive since 2021 when I started at my current dealership. Shawn always responds right away to any tech support needs. Simple-to-use program with great customer service!
Decades of Reliable Use
Our dealership loves using CarProLive and we have been using it successfully for quite some time.
Excellent Customer Service for 25 Years
We have been using Carprolive for 25 years. They give excellent customer service. I would highly recommend them if you are looking for automotive selling software.
A Decade of Reliable Support
We have been using CarPro for over ten years. Whenever I had a question or issue and called Shawn, he always answered and fixed the issue directly. Easy-to-use software. As contracts change, they get updated with just a call. Highly recommend this company.
Longtime Satisfied Customer
I started using CarPro nearly 30 years ago as one of Shawn's first customers. He has always accommodated me with excellent support.
Impressive DMS and Website Support
We've been using CarProLive for our DMS and website needs for the past 15 years, and I couldn't be more impressed.
25 Years of Outstanding Customer Service
Been using CarPro for about 25 years. Outstanding customer service and always adding new technology.
User-Friendly Software at a Great Price
Awesome software, very user-friendly at a great price. Very easy to work with and great support.
Simple and Responsive Support
Have been using CarProLive since 2021 when I started at my current dealership. Shawn always responds right away to any tech support needs. Simple-to-use program with great customer service!
Decades of Reliable Use
Our dealership loves using CarProLive and we have been using it successfully for quite some time.